The marketing team consists of talented individuals with deep expertise in brand marketing, online marketing social media. The team is chartered with growing Austin’s brand, managing his online properties and further expanding the loyal fan base. The team includes Terri Hartley of Marketing Refresh, based in Houston, Texas and Taylor & Brookover, based in Austin, Texas.
Austin opens the NASCAR Whelen All-America late model stock car race season Saturday, March 5 at Thunderhill Raceway in Kyle, Texas.
About AM Racing
Headquartered in Austin, Texas, AM Racing was recently founded to manage the business and operational aspects of Austin Wayne Self’s racing programs, which include a national Kart racing program and the NASCAR Whelen All-American Series Late Model program. Efforts are also underway to add a Pro Truck program to AM Racing’s 2011 campaign.
About Austin Wayne Self
About PCM Sports Group, LLC
PCM Sports Group is an Austin, Texas based professional sports management firm specializing in athlete representation, contract negotiation, securing endorsements and a number of other services. Learn more at PCM Sports Group
About Marketing Refresh
About Taylor & Brookover, Inc. (TAB)
Gregory Taylor and Steven Brookover manage social media sites for clients to increase publicity and financial growth. These social media sites include Facebook, Twitter, MySpace, YouTube and numerous others. TAB also offer content management for websites. Learn more at TABinc
A series of unfortunate events plagued Austin Wayne Self’s weekend in Florida but were not enough to dishearten him or his KartSport Arrow team.
Once again the Austin native, Austin Wayne Self, amazed the Karting world when he took the top spot on more than one occasion this past weekend in Orlando, Florida.
The Orlando Kart Center hosted the first Florida Winter Tour Formula Kart Championship weekend of the 2011 season. The weather was perfect, racing field doubled from last year and the competition was tight. This tight competition was evident in the Formula Tag Junior division.
Austin was not scheduled to race in the Formula Kart Series until KartSport Arrow Teammate AJ Allmendinger, NASCAR Sprint Cup driver, decided to run this race at the last minute. The team did not want Allmendinger racing alone, so Austin flew to Florida at the last minute to support his teammate.
Arriving early Saturday morning with only six hours of sleep, Austin qualified his kart in 7th position with no practice and finished 2nd in the Pre-Main. When the Main rolled around, Austin was able to lead all twenty laps and win in dominating fashion by more than five seconds ahead of the second place driver. An amazing feat when considering all of the other drivers had at least a full day of practice on Friday.
A bit of controversy arose after the race dealing with racers staying in their designated lanes during the start. Austin was initially assessed a ten-second penalty for being in the wrong lane at the start even though he was in the front row and gained no advantage. The penalty was later reduced to three seconds since Austin stayed in the same lane during the start until long after he had passed the start finish line. Luckily, he still had a two-second lead over the field despite the three-second penalty and took first place.
After all races had concluded for the day, race officials modified the starting lanes to clarify which lanes competitors are expected to use.
“It’s a good day when you can beat these guys. It is only by Grace you can show up and win without practicing,” said Tim Self, father of Austin.
Austin’s good fortune continued Sunday as he qualified second, took first in the Pre-Main and placed himself in position to win yet another race. The Main was the race to see on Florida Winter Tour Live as Austin, Luke Chudleigh and Ashley Rogero battled all race for the top spot.
Austin and Luke pulled away with three laps to go and swapped the lead a few times. When Chudleigh made his move for the lead on the last lap going down the long back stretch, Self forced him deep into turn seven and slipped under him on exit to regain the lead and take the checkered flag. The two competitors showed great sportsmanship and high fived each other after giving the crowd and the online audience a race to remember.
Austin will be back in Orlando, Florida to race in the Florida Winter Tour Rotax Max Series this weekend.
Austin, Texas (November 30, 2010) – When the Formula 1 United States Grand Prix™ roars into Central Texas in 2012, it won’t be the first time Austin rocks the global racing community.
Another “Austin,” Vandergrift High School’s Austin Wayne Self, set the international Karting world abuzz after a fantastic week in Las Vegas where he earned a podium finish for the USA behind Brazil and Norway during the annual Las Vegas Super Nationals.
Considered by most to be the World Championships of Karting, the event attracts the best drivers, factories and Karting teams from around the world. Notable drivers include world champions from Formula 1 and Indy Car – Michael Schumacher and Dan Wheldon to name but a couple. Many of the Junior Drivers (under 16) are part of the Formula 1 Ladder System that takes them from karts to GP3, GP2 and then on to Formula 1.
Understandably, it was somewhat surprising to the European crowd that a young American driver rooted in NASCAR-style stock car racing took them to task during every session of the five-day event held at the Rio Casino.
Karting is a fundamental component of European and South American Racing. Their single-minded focus in Open Wheel racing is not diluted by Stock Car or Sprint Racing like it is here in the United States. Naturally, they didn’t expect Americans to be competitive in this venue, let alone a teenager from Texas. Their perspective is entirely logical since no American has been successful in Formula 1 Racing since Mario Andretti raced the F1 circuit in the 70’s.
“It was really cool to watch Austin keep pace with these guys session after session,” said Tim Self, Austin’s dad. “In fact, he had just as much chance of winning the Championship finale as any of the top 3 competitors. Only three-tenths of a second separated the top three karts at the finish line. Not only did Austin turn the fastest lap of the race, but he did it on the last lap. Had the race gone one more lap we may have seen a different outcome.”
But the real story is that unlike his competitors in Las Vegas, Austin is not focused on Karting or Open Wheel racing. The youngster made his Late Model Stock Car debut last season at Thunderhill Raceway, an ASA-sanctioned, 3/8-mile paved oval right here in central Texas, and impressed many by winning three races against some of the toughest stock car drivers in Texas – and took home Rookie of the Year honors as well.
Austin is under contract to run a full slate of National Kart Racing events for the 2011 season, but he also plans to campaign his AM Technical Solutions Late Model Chevy in the NASCAR Whelen All-American Series at Thunderhill Raceway.
“We look forward to racing NASCAR at Thunderhill Raceway in Kyle this 2011 season,“ Austin said. “We have a lot of fans here in Central Texas and the energy at that track is fantastic.”
Racing at Thunderhill Raceway takes the green flag on March 5, 2011.